As a network marketing trainer, the 5th mistake I want to bring to light in this series is the mistake that hundreds of people (and I do mean HUNDREDS) have made in the MLM industry.
It’s an easy mistake to make and it has a lot to do with psychology and how we view perceived “authority”
Be very careful how you proceed here, because you too can fall prey to this trap.
I’d like to think I have all the answers…but I don’t. Who wouldn’t like to think that of himself/herself?
Some people act like they know it all, but that’s why we have the demeaning label we give to some people when we call them “Know-it-all”
Even though I’ve helped hundreds of people reach success in this industry, I don’t know it all. I’m learning more and more everyday, though.
“Your own sponsor(s) won’t have all of the answers, either.”
I know, it’s a “hard pill to swallow” as my mother used to say. But keep in mind that as soon as you find the 1st person that wants to join YOU in YOUR business, you’re THEIR sponsor.
At that point it’s up to YOU!
Then do YOU know it all? (I would have my doubts about that if your answer is “Yes” That’s because you and I are human. No human being knows it all.)
The biggest problem that exists in the network marketing and MLM industry is that most newbies want to think their sponsor knows everything they need to do to build their business and succeed. They see their own sponsor as their network marketing trainer – and they don’t look beyond that sponsor to any other source of knowledge or training.
Not to deflate your dream balloon but: They don’t.
By the very act of you visiting this website, watching the videos I’ve got here and reading through some of the content I have, you’ve already positioned yourself in a more knowledgeable group than 95% of people in MLM.
Do you realize that?
To be effective as an MLM sponsor, a person has to be able to show their new recruits the simple steps to follow and how to replicate the process, build their own team(s) and help their team members do the same.
What I’ve seen more often than not in this industry is newbies trying to teach newbies. And what actually works is getting lost in that failed process and incorrect way of doing things.
Now, you’re probably thinking,”How else does this business work if not from sponsors teaching their new recruits?”
Well, that IS how this business works! But if you get started using methods and steps that are ineffective, your business is dead in the water.
If your own sponsor knows how to build that business in your company, and you’ve SEEN them create success and results…then by all means, listen to them and let them teach you their ways.
But if the person(s) that sponsored you hasn’t been able to recruit or build their own business (outside of you and the people you know), and you see them struggle to figure out how to make it work, you’ll want to learn the right skillset and secrets yourself and build your business the way you determine works for you and you alone.
If you’ve been in this industry for any moderate length of time, you’ve inevitably seen someone join the business, basically do nothing to build it on their own, yet end up with hundreds of people in their downline.
How does this happen?
I’ve seen 7 cases where the above happened. In all 7 cases, the person whose sponsor built their team and business for them were total one-offs.
What I mean by that is that their sponsors were uncles, dads, moms life-long friends, etc. that built the business under those 7 people FOR THEM without them having to lift a finger.
In one word: Lucky
When you hear stories like those, just write them off as lucky. They were in the right place at the right time and knew the right people.
For the rest of us, we have to actually learn and apply the skills to build our business on our own.
Does that mean you shouldn’t ask your sponsor for help? Absolutely Not what that means. Ask your sponsor for help any way they can help you.
The key point to keep in mind here is “Don’t rely on your sponsor to know it all, do it all, or be it all for you.”
YOU get good at building the business, being the leader others want to follow, and attracting them to you on your own.
Go through a fantastic network marketing course that teaches you how to quickly build an online presence that establishes you as that kind of leader. Then if your upline sponsor can help you in the process, more power to you. But learning the right skills from a good trainer is the best, first and last option if you want to really explode your success in this industry.
And You Can!
Below are the 10 Rules of Recruiting that must be followed for you to see true success in network or multi-level marketing.
Print them out – Write them down – Keep
Clint is a consultant, blogger and online marketer that lives in Texas with his family.